http://dspace.bsuedu.ru/handle/123456789/67418| Title: | Benchmark models and technologies in marketing management |
| Authors: | Shumakova, I. A. Danilova, E. S. Zaikina, L. V. Suj Bjao |
| Keywords: | economy marketing benchmarking education marketing marketing management universities |
| Issue Date: | 2023 |
| Citation: | Benchmark models and technologies in marketing management / I.A. Shumakova, E.S. Danilova, L.V. Zaikina, Bjao Suj // Sustainable Development Risks and Risk Management: A Systemic View from the Positions of Economics and Law / ed. E.G. Popkova. - Cham, 2023. - P. 619-623. - (Advances in Science, Technology & Innovation). - Refer.: p. 623. |
| Abstract: | To summarize the above, we would like to stress that the development and implementation of benchmark models for marketing management of contemporary educational institutions are promising lines of activity |
| URI: | http://dspace.bsuedu.ru/handle/123456789/67418 |
| Appears in Collections: | Статьи из периодических изданий и сборников (на иностранных языках) = Articles from periodicals and collections (in foreign languages) |
| File | Description | Size | Format | |
|---|---|---|---|---|
| Shumakova_Benchmark_23.pdf | 237.69 kB | Adobe PDF | View/Open |
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